Why Millennial Readers Pass Us By

Millenials

22 Dec Why Millennial Readers Pass Us By

BuzzFeed, Circa, Mic, Upworthy, Vice, Vocativ and Vox

If you have not spent time on any of these sites or viewed their apps recently (meaning in the last 48 hours), do it now.

Why?

Because that’s where your digital native readers are.

Once you spend time with each of these news sources, think about how they compare with yours.

Then read Alan Mutter’s “How newspapers lost the Millennials.”

The current generation of readers passes us by. Maybe it is time to learn what they want?

Not that you asked, but my current favorite is mic.com.

 

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