25 Apr Social Media Rules
According to the Pew Research Center, 83 percent of 18- to 29-year-olds regularly use some flavor of social media, and often multiple flavors. However, just more than 30 percent of young adults between 18 and 29 read a newspaper (print or online) yesterday, according to Scarborough Research.
There’s no question newspapers are in a heap of trouble with young people. The question is: How can we employ social media to reach out to young people in your market and persuade them to interact with us?
Here are a few frighteningly fascinating statistics about social media use and users that might be worth considering: