Free White Paper: 5 Pitfalls of Native Advertising & How To Avoid Them

21 Feb Free White Paper: 5 Pitfalls of Native Advertising & How To Avoid Them

Content That Works is pleased to offer a new white paper, The 5 Pitfalls of Native Advertising & How To Avoid Them, free to all local media companies.

Simply email info@contentthatworks.com with the subject line Native Advertising and we will forward the white paper with no charge or obligation.

What are the pitfalls?pitfall

  1. Deceiving your readers
  2. Copycat campaigns using “canned copy” that won’t optimize
  3. Ignoring social media
  4. Boring your readers
  5. Pricing too low

This white paper discusses what native advertising is and includes concrete examples. It is a concise and helpful reference guide than can be useful to local media executives, sales managers and your sales team itself. Click here for more information.