05 Apr All Content is not Created Equal
Obviously, most folks with serious heart problems want the best doctor possible no matter what the price.
Last week, the vice president of a major nationwide media company claimed he could buy “everything we offer” for $100 from somebody else.
You can buy a cup of coffee for a buck too, but it is not the same as a Starbucks Macchiato.
Discount content is not Content That Works content. Better content gets better results.
How much is increasing revenue worth to you?